Numerous research studies on early development show that exposing babies to print early can greatly benefit them later in life. In the past parents have tried to do this by using books and flashcards with small print. But babies have very short attention spans and so many parents find the process very frustrating.

"My First Academy - JUMBO Reading Cards" are real attention grabbers! Their unique A4 size, bright, lifelike, colourful picture and large red word label will really capture your child's attention and improve their concentration. Even the babies who would otherwise ignore books and cards with small print will love these and will look at them long enough to absorb information. For older kids the cards work really well during group time and when placed on walls - their super large size allows them to be seen from some distance. Use the cards to teach your baby their first words, start teaching toddlers how to read, exercise and enrich their imaginations, expand their vocabulary and much much more...

The cards come in 5 fun and interesting categories that your kids can really relate to: